Every woman's life takes a different path; mother, daughter, sister, friend. Our collection of creamy, decadent liquid lipsticks was created to bring your story to life with the transformative power of color.

We're proud to offer products that are always:

cruelty- free

We believe all living things deserve to be respected, that's why our products are never tested on animals

toxin- free

Say no to toxic people, situations and products!

All of our ingredients are tested safe

giving back

Each product purchased helps us donate and volunteer in the fight against cancer. Click here to find out more.

OUR OG LIPCOLOR: THE LIQUID COLLECTION

A hydrating liquid lipstick that has the shine of a gloss but coats like a lipstick in a creamy lightweight formula that melts onto your lips. This lipstick gives lips optimum comfort with it's silky smooth texture. Formulated with Vitamin B5 and Sodium Hyaluronate this non-sticky formula offers hours of hydration and comfort. Antioxidant rich Vitamin E softens fine lines and enhances moisture penetration. Infused with concentrated pigments and formulated with beeswax lips are left soft and smooth with vibrant color.

THE NEW GIRL: OUR CRÉME COLLECTION

These luxurious creme lipsticks are packed with color that glides on effortlessly, leaving lips with a hydrating creamy finish and subtle shine.

Paraben-Free and Gluten-Free